ALEXANDER WANG
x ADIDAS LAST HACK

For the final season of Alexander Wang for ADIDAS the task was to combat bots taking over streetwear by taking them offline for The Last Hack - an immersive one night only experience at the Brooklyn Museum where we built an entire hacker game show hosted by Ilana Glazer based on CTF competitions where 4 teams of hackers competed in code challenges ranging from crypto to forensics. Teams who earn 1000 points open up two rooms where guests assigned to the winning team get 15 seconds to grab deadstock to take home. The CTF game involved 13 cameras and 8 computer streams where Bureau Cool visualized live code to look like an esports event on 4 projectors & 2 LED walls. 2 additional projectors were used to create code holograms on the S6 product displays. Produced for Johannes Leonardo on behalf of ADIDAS in conjunction with Alexander Wang. Production partner: Offline Projects.